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IDEAg Group LLC Announces New Farm Bureau Financial Services

The IDEAg Group LLC announces the new Farm Bureau Financial Services Rural Lifestyle Pavilion for Farmfest 2018. Focusing on family-friendly offerings, every attendee will have a reason to stop by!

Daily activities include:
- Color My Farm Mural – add your creative genius to a 16’ x 5’ rural farm mural
- Daily Pig Races – root on your favorite pigs twice daily at 11:00 a.m. Central and 2:30 p.m. Central
- Kids’ Pedal Pull – cheer on the kids at 1:00 p.m. Central
- Kids’ Yoga – kids will learn about health benefits and basic skills

The Farm Safety 4 Just Kids Booth inside the Farm Bureau Financial Services Rural Lifestyle Pavilion focuses on free safety games and demonstrations including:
- Pinch Points (chains and belts)
- Tractor and Auger Safety
- Wheel of Misfortune (machinery safety including lawn mowers)
- Plinko Farm Safety Trivia
- Bridged Grain, Tug of War with Grain and Gravity Wagon Safety
- Chemical Safety
- 911 Simulator

Youth will receive a punch card to ensure they play all the games and a prize upon completion.

The Quick, Clean, Fresh Cooking Demo will be presented on Tuesday, Aug. 7, and Thursday, Aug. 9, at 11:30 a.m. Central. The Food Preservation Tips, Techniques and Benefits session on Wednesday, Aug. 8, at 11:30 a.m. Central also will provide learning opportunities for visitors.

“We are thrilled with the addition of the Farm Bureau Financial Services Rural Lifestyle Pavilion to Farmfest and appreciate the company’s continued innovation and support,” said Amy LaTessa, Farmfest show director. “Together, we focus on health, safety and fun for the entire family.”

Farm Bureau Financial Services was founded more than 75 years ago to serve the unique needs of farmers and ranchers. Today, the company is the No. 1 ag insurer in Minnesota, helping clients/members protect what matters most. Farm Bureau Financial Services is the official insurance sponsor of Minnesota Farmfest. To learn more, visit

IDEAg Group LLC delivers an optimal experience to attendees, exhibitors and industry thought leaders in the agricultural market. Through its established farm show events and Feed & Grain Magazine, the IDEAg Group is dedicated to bringing interactive, content-rich, high-value events to the marketplace, connecting top-level producers to providers across the country. The IDEAg Group offers interactive events, publications and media products that are produced “For Agriculture. By Agriculture.” To learn more about IDEAg Group LLC visit


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