Now like Woolmark, Agmark and ISI, the dairy products also have "quality mark". The National Dairy Development Board (NDDB) launched its own "quality mark" logo for dairy products in the country, including milk and curd pouches.
To ensure availability of safe and quality of milk and products both for the domestic and foreign market, the quality mark is aimed at bringing about process improvement in the entire value chain from producer to the consumer.
The dairy units which meet the criteria for award of quality mark shall be valid for three years subject to maintenance of quality, food safety standards and compliance with terms and conditions of the agreement and also will be allowed to use the logo on the package containing milk and milk products, NDDB explained.
The NDDB had said in a statement, "The mark may be applied to the packaging or printed on a label affixed to the package. The logo or the symbol of quality mark on milk and milk product packages indicates that the dairy unit has adopted and implemented all the processes required as per the food safety and quality management system for manufacture of dairy products as per the set quality parameters."
Source:
http://timesofindia.indiatimes.com